The Plan
Jenny Craig started in 1983 by providing
frozen meals to its clients as a
means of food management. It has
since branched out into cookbooks
and programs that encourage food
choices from readily available foods,
and an at-home program for people
who do not live close to a center.
Food is shipped by UPS. Personal
weekly consultations for motivation
and behavior change are a central
part of the program and conducted
over the telephone.
Pros
Using frozen meals is convenient,
and the meals are balanced and nutritious.
There are many options to make the
menu planning flexible and individualized.
The individual weekly behavior consultations
promote lifestyle changes and give
on-going support.
Cons
The Jenny Craig counselors are not
highly trained health professionals.
Jenny Craig relies on a food exchange
system for menu planning, which
many people find cumbersome and
confusing.
More Info
Restaurants: Next to impossible
with their frozen meal plan; possible
with the other methods
Caffeine: In moderation
Need to buy special foods: Yes
Family friendly: Not on the frozen
meal plan
OK for vegetarians: Yes
Duration: Indefinite
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